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Technical SEO & Schema Markup Services in Kenya
We find and fix the crawling, indexing, speed and structured data problems that stop good websites from ranking, so search engines and AI tools can read your business clearly.
Who Needs Technical SEO Most
Every website benefits from sound technical health, but some situations make it urgent.
Sites with pages missing from Google
Important service or product pages that are not indexed will never bring traffic, however good the content is.
Slow or heavy websites
Large images, bloated plugins and heavy scripts slow pages down and push visitors away, especially on mobile.
Sites after a redesign or migration
New URLs, missing redirects and changed structures often cause sudden ranking drops that need careful repair.
Online stores and large sites
Filters, variations and thousands of URLs create duplicate content and crawl waste that hold stores back.
WordPress sites with plugin overload
Too many plugins, theme bloat and misconfigured SEO settings are common causes of poor technical health.
Businesses that want rich results
Correct schema markup makes your pages eligible for richer search listings and clearer machine understanding.
Technical Problems That Quietly Hold Rankings Back
Technical faults rarely announce themselves. They show up as stalled traffic, pages that never rank and visitors who leave before the page loads.
Crawl errors and blocked pages
Broken links, misconfigured robots rules and server errors stop search engines from reaching important pages.
Duplicate content and canonical confusion
When several URLs show the same content, search engines struggle to choose which one to rank.
Poor Core Web Vitals
Slow loading, layout shifts and sluggish interaction hurt both visitor experience and search performance.
Redirect chains and broken links
Long redirect chains and dead links waste crawl budget and send visitors to error pages.
Missing or incorrect schema
Without valid structured data, search engines and AI tools have to guess what your business, services and products are.
Weak mobile usability
Tiny buttons, cramped layouts and hidden content make mobile visitors leave, and most Kenyan searches happen on phones.
What a Technical SEO Project Covers
The exact scope depends on your site, but a serious project covers audit, fixes, structured data and ongoing monitoring.
Full technical audit
We crawl your site and review indexing, architecture, speed, mobile usability, security and on-page technical elements.
Crawl and index fixes
We repair blocked pages, errors, redirects, canonicals and sitemap problems so the right pages can be found.
Speed and Core Web Vitals review
We identify what slows your pages and fix or recommend fixes for images, scripts, caching and layout shifts.
Schema markup implementation
We plan and add JSON-LD structured data matched to your pages, then test it for errors.
Sitemaps and robots setup
Clean XML sitemaps and sensible robots rules that guide search engines to your important pages.
Search Console setup and monitoring
We connect and monitor Search Console so indexing issues and performance changes are caught early.
Our Technical SEO Process
You should always know what we found, what we are changing and why. Every step is documented and tested.
Access and baseline
We get access to your site, Search Console and analytics, and record current performance so progress can be measured.
Full-site crawl
We crawl the site like a search engine to find errors, duplicates, redirects, orphan pages and structural problems.
Indexing review
We compare what should be indexed with what actually is, and find out why valuable pages are missing.
Speed and mobile review
We test real pages for loading speed, layout stability and mobile usability, and trace the causes.
Structured data plan
We decide which schema types fit your pages, such as organisation, service, product, article and breadcrumb markup.
Prioritised fix list
Findings are ranked by impact and effort, so the biggest wins come first and nothing is left unexplained.
Implementation and testing
We make the fixes, add schema and test with search engine tools to confirm everything works.
Monitoring and reporting
We watch Search Console and key metrics after changes go live, then report what improved and what is next.
Schema Types We Implement
We add only markup that matches real content on the page. Honest, accurate structured data is what earns trust from search engines.
Organisation and LocalBusiness
Tells search engines who you are, where you operate and how to contact you.
Service and Product
Describes what you offer so pages are understood and eligible for relevant results.
FAQ and Q&A content
Marks up real questions and answers so machines can identify and reuse them accurately.
Article and BlogPosting
Helps search engines understand your guides, authorship and publication details.
BreadcrumbList
Clarifies how pages fit together and can improve how your result appears.
Review and rating markup
Used only where it is eligible and based on genuine, visible reviews.
What We Check on Every Technical Audit
A technical audit is only useful if it covers the whole picture. These are the areas we review on every site.
Crawlability
Whether search engines can reach your pages, and whether robots rules or errors are blocking them.
Indexing
Which pages are in Google, which are not and why, including duplicates and unintended pages.
Site architecture and internal links
How pages connect, how deep important pages sit and whether authority flows to the right places.
Page speed and Core Web Vitals
Real loading, stability and responsiveness on mobile and desktop, with causes traced to specific files.
Mobile usability
Layout, tap targets, text size and content parity between mobile and desktop versions.
Structured data and security
Schema validity, HTTPS configuration, mixed content and other trust signals.
Technical SEO Deliverables We Can Include
We recommend deliverables based on audit findings. Every item should connect to a visible improvement.
Audit and reporting
Clear documents that explain what we found and what to do about it.
- Technical audit report
- Prioritised fix list
- Indexing report
- Core Web Vitals review
- Before and after summary
Fixes and implementation
Hands-on changes made on the site and tested.
- Redirect mapping
- Canonical fixes
- Sitemap and robots
- Schema markup
- Internal link fixes
- Image and script optimisation
Tools and monitoring
Ongoing visibility into how search engines see the site.
- Google Search Console
- Google Analytics
- PageSpeed Insights
- Rich Results Test
- Crawl tools
- Monthly checks
What Improves After Technical SEO Fixes
Technical SEO rarely produces overnight jumps, but it removes the ceiling that was capping your other SEO work.
Better crawl coverage
Search engines reach and index the pages that matter, and stop wasting effort on the ones that do not.
Faster, steadier pages
Improved loading and layout stability make the site pleasant to use, particularly on mobile connections.
Clearer search listings
Valid structured data can make pages eligible for richer listings where search engines choose to show them.
Clearer signals to AI tools
Consistent, structured information about your business makes it easier for AI search tools to understand you.
How Much Does Technical SEO Cost in Kenya?
Pricing cannot be one fixed number before we see the site. Cost depends on its size, condition and how much of the fixing you want us to do.
Site size and complexity
A small brochure site needs less than a store with thousands of product URLs or a site with several languages or sections.
Number and severity of issues
A clean site needs a light review. A site with years of accumulated problems needs deeper investigation and repair.
Audit only, or audit and implementation
Some businesses want a report for their own developer. Others want us to make the changes and test them.
Ongoing monitoring
Continued checks after launch catch new problems early and protect the gains. This can be added as a monthly service.
What Helps Us Quote Technical SEO Accurately
A good quote reflects your site, your access and your goals, not just a standard package.
Access to Search Console and analytics
These show how search engines already see your site, and let us diagnose problems accurately.
Clarity on who can change the site
We need to know whether we edit the site directly or hand fixes to your developer.
The pages that matter most
Knowing which services or products drive revenue lets us prioritise fixes where they pay back fastest.
Recent changes and history
Redesigns, migrations and plugin changes often explain sudden drops, so the history shapes the diagnosis.
Technical SEO That Gets Implemented, Not Just Reported
We would rather show the difference in how the work is done than call ourselves the best.
We fix what we find
Because we build and maintain websites, issues are corrected on the site and tested, not left in a document.
Priorities, not a thousand warnings
Audit tools produce long lists of low-value warnings. We separate what matters from what is noise.
Technical and content work together
We connect technical fixes to your content plan and local presence, so improvements reinforce each other.
Honest reporting
We show what changed, what it did and what is next, in plain language and without inflated promises.
Technical SEO and Schema FAQs
What is technical SEO?
Technical SEO is the work of making sure search engines can crawl, index and understand your website. It covers site structure, speed, mobile usability, redirects, sitemaps and structured data.
What is schema markup?
Schema markup is structured data, usually added as JSON-LD, that tells search engines and AI tools exactly what a page is about, such as your business, a service, a product or an article.
Will schema markup guarantee rich results?
No. Valid schema makes pages eligible, but search engines decide when and whether to show enhanced listings. We only add markup that matches real page content.
How long does a technical audit take?
It depends on the size and complexity of the site. Small sites can be audited quickly, while large stores take longer. We confirm timing when we scope your project.
Do you fix the issues or only report them?
We do both. You can request an audit report for your own developer, or have us implement and test the fixes on the site.
Will technical SEO make my site faster?
Often, yes. Speed work is part of the audit, and we address images, scripts, caching and layout issues. Some fixes depend on your hosting and theme.
Can you help after a redesign or migration?
Yes. We check redirects, indexing, internal links and metadata, and repair the problems that commonly cause ranking drops after a site change.
Do you work with WordPress sites?
Yes. WordPress is a common platform for us. We review themes, plugins and settings that cause technical problems and fix them carefully.
How soon will I see results?
Some fixes show up in Search Console within days or weeks, such as fewer errors and better indexing. Ranking and traffic changes usually take longer and depend on competition.
How much does technical SEO cost?
Cost depends on site size, number of issues, whether you want audit only or implementation, and any ongoing monitoring. Send us your website and we will quote against the real scope.
Plan your technical SEO budget
Want a starting range before a detailed proposal? Read the cost guide or use the estimator.
Discuss your technical SEO
Send your website address and the problem you want solved. Email info@r3creativemedia.co.ke or call +254 717 725 679.
Ready to Fix What Is Holding Your Website Back?
Whether you need a full technical audit, schema implementation or help after a redesign, R3 Creative Media can find the issues, fix them on the site and verify the results.